Bieber Walked In. We Fight to Get In.

Justin Bieber’s R\&B album is fire, but why is he celebrated while Beyoncé gets blocked from country? The double standard runs deeper than music.

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Good morning, BFA Fam! One case that blew up online earlier this year was the $50 million sexual assault lawsuit filed against Shannon Sharpe. It made waves across social media and mainstream news, but now that the case is spiraling into courtroom chaos, the energy is suspiciously quiet. The accuser just showed up to court without her lawyer, and the judge called it “disappointing.” If we amplified the accusation, we need to amplify the fallout too. Let’s get into it.

MAIN STORY

🔥 Bieber’s New Sound Is Fire, But the Cultural Double Standard Isn’t

/imagine A 16:9 moody record store scene: one wall filled with glowing vinyls of white artists in Black genres, the other side dusty and shadowed with overlooked Black country records. No text.

⚡ THE SPARK

“You sound Black on this muthaf*cka,” Druski tells Justin Bieber on a skit from his surprise new R&B album Swag. It’s meant as a compliment. Bieber smiles and says thank you. But the internet didn’t take it lightly.

While Bieber gets praise for dipping into R&B and surrounding himself with Black collaborators, Beyoncé is still being told her Grammy-winning Cowboy Carter “ain’t country music.” Country singer Gavin Adcock came for her on stage. And just weeks later, the Grammys quietly rewrote their rules, splitting the country category in two right after Beyoncé’s historic win.

So why is Justin celebrated for stepping into Black music, while Beyoncé still gets side-eyed for breaking barriers in country?

🧠 THE LAYER BELOW

  • Black music is wide open, everybody’s invited. But when Black artists try to cross into white-dominated genres, the door is often slammed shut.

  • Druski calling Bieber’s soul “Black” may seem harmless, but it taps into decades of performative proximity to Blackness without the struggle.

  • Country music was built on Black influence. Beyoncé didn’t enter the genre; she returned to it.

  • Bieber gets love from Sexyy Red, Gunna, and Marvin Winans. Beyoncé gets dismissed as “not country enough.

  • The Grammys creating a “Traditional Country” category right after her win is what people mean by moving the goalposts.

  • This isn’t about canceling Justin (the album sounds great). It’s about asking why the rules shift only when Black people win.

🎯 THE REAL QUESTION

Why is Black music always open to outsiders, but Black artists still have to fight to belong?

🔮 WHAT’S NEXT

We can appreciate Bieber’s new album and still call out the double standard. Culture doesn’t grow through silence, it grows through truth.

Black artists deserve the freedom to explore, experiment, and excel anywhere, without being boxed out, questioned, or penalized. And until institutions stop shifting the rules when we win, inclusion will always feel conditional.

Let’s stop confusing access with equity. One gets you in the room. The other lets you speak, and be heard.

Being invited to the cookout is cool. But we want keys to the house.

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ARTIST SPOTLIGHT

"What Did I Miss?" is a song by Canadian rapper Drake. It was released on July 5, 2025, through OVO Sound and Republic Records, as the lead single from his upcoming ninth studio album, ICEMAN.[1][2] It was written by Drake. The song marks Drake’s return to solo material following his collaborative project Some Sexy Songs 4 U with PartyNextDoor earlier in 2025.

DRAKE - WHAT DID I MISS

Drake’s back on the offensive with “What Did I Miss?”, his first track since the Kendrick Lamar feud, and he’s not holding back. Dropping lines about betrayal and the now-infamous Pop Out concert, Drizzy hints at being snubbed by former allies, possibly even NBA stars (…Lebron?). The song debuted during a July 4th livestream dubbed “Iceman Episode One,” fueling rumors of a new album titled Iceman. One thing’s clear: the cold war isn’t over.

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